VMGROUPE was commissioned to lead an urban brand to the next level by leveraging our experience and close, respected networks with leading tastemakers in the fashion and media realms. Our mission was to increase brand awareness within the high-end/luxury fashion industry in order to establish a presence in markets other than “urban”. VMGROUPE created continuous conversations, a following, and desirability with the voices of fashion (ie. tastemakers, influencers, bloggers, fashion editors, and celebrity community) and created strategic collaborations and partnerships that elevated and appropriately aligned with LVL XIII, including a sales showroom deal with Brian Stark of Brand Equity Showroom. Results: Today the brand is distributed in Bloomingdales nationwide, and has been featured in Vman, W Magazine, and WWD, and attending desk-side appointments with Vogue, GQ and Esquire.
LVL XIII is a luxury street fashion house creating ultra modern apparel and footwear Made in Italy and designed for the fashion forward elite. Inspired by unyielding Ancient Roman foundations and utilitarian gear, the LVL XIII design theory transcends trends
with futuristic and transformative luxuries.
Founded by CEO & Creative Director Antonio Brown, the fashion house has key shareholders from the entertainment industry, including veteran music executive Frank Harris and Billboard superstar Jason Derulo who acts as a brand ambassador for LVL XIII. The brand made its official debut during September 2016’s NYFW and presented a $10,000 check to amfAR Chairman of the Board Kenneth Cole during its Collection Presentation to support amfAR’s continuous dedication in accelerating the pace of innovative HIV/AIDS research. Most recently, LVL XIII has signed a $1.5 million deal with Zhu Jiang, owner of De?cor Apparel, manufacturer of apparel and accessories, including a $1 million liquid cash investment and manufacturing terms.
LBCVMG successfully crafts out-of-the-box and traditional digital marketing strategies that place your brand at the forefront while achieving your ROI goals. By combining our strategy with a robust public relations campaign, we are able to build brand awareness within the industry as well as the public eye.
